A playful and 100% handmade pop-up story created to celebrate the launch of the new Lacoste L!VE fragrance, and to explore, page after page, the universe, assets and ingredients of this unique new pillar.
Work with Ink Studio in collaboration with Wildvertising, I was given the creative and design lead on this project thanks to Cédric Philippi and Thibaut Van Boxtel’s trust.
Creative Agency: Wildvertising – wildvertising.be
Paper Design: Ink Studio – inkstudio.be
Music: Ulysse – Wounds – soundcloud.com/ulyssemusic
